Mr. Brass’s Web Design and Desktop Publishing !
B, D and E Block
Dear Students,
I’m back as of 3/05/12 !
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Lesson for Wednesday – Monday 2/29 – 3/5/12
Now is the time to get creative with a six -part brochure. I would like you to make up your own brochure, possibly about:
1) – a hobby of yours ( like a garage band, a fan club, or a school-related club)
2) – a service you can provide others ( like baby-sitting, lawn-mowing, dog-walking, or bungy-jumping lessons )
3) – an advertising or fundraising brochure for a future business or organization you may want to own, volunteer, or work for someday ( like the Red Cross, Best Buy, Newbury Comics, Girls Inc., or RawArts )
If you haven’t finished your first brochure yet, please get moving with it asap. Mid-term grades end next week.)
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Lesson for Monday, 2/27/12
Hopefully, I will see you today and we talk about the Six part Brochure and your next assignment.
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Lesson for Monday, 2/13 – Friday, 2/17/2012
The Six Part Brochure
It is very important to read the entire set of instructions for this assignment. Please ask your substitute teacher to hand everyone a piece of blank paper for this lesson.
The Six Part Brochure is one of the most important ways of advertising for small to large businesses. They mail these brochures to their potential customers through the US Postal Office. It is very inexpensive to make and mail these out. ( I receive at least one or two a day in my mailbox.)
The following shows outside pages, from left to right: sections 5, 6, and 1.

The following shows inside pages, from left to right: sections 2, 3, and 4.
a) Select a Topic – Choose from a retail store, a musical group, an activities program, a sports team, or a summer camp. It can be real or fictional.
b) Take a blank piece of paper, practice folding it correctly, and work on sketching out what will be in each of the six sections.


c) Organize the information to flow logically. The outside covers should work together while the inside three pages are one large section. Don’t overdo the text without saving space for graphics. Remember the quote “ A good picture is worth a thousand words ”. I recommend three to four pictures or graphics. Include color in your brochure. The best brochures will be reproduced in color by Mr. Brass.
d) Use section 1 to create interest about the product or service. Make the name stand out. This is definitely a place for a photo or image.
e) Use section 2 and 3 to describe the product or service. Again, photos or images are important here. If you need more space, use section 4.
f) Use section 4 or 5 for a customer order form, response form, or sign-up form. For example, if your brochure is about a football team, then put in an offer to sell game tickets to the person who picks up the brochure. If it is a musical group, offer tickets, t-shirts, or CD’s.
g) Set up section 6 as a mail address form, with return address listed. Make the type go sideways, have it look like a regular envelope.

Good Luck
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Lesson for Tuesday – Friday, 2/7 – 2/10/12
Many companies , and families and friends, publish and send Newsletters to their employees or loved ones on a regular basis. Our next assignment is to make a ‘family-style’ Newsletter.
Samples:

Use this information for content:
Desktop Publishing Project – Newsletter
Your goal is to publish your first newsletter. ( Look through the different Newsletter formats in the Publisher Software Program.)
This is a personal newsletter that you can send to friends and relatives, by email or snailmail. You must keep it one full page long, no larger or smaller. Find a way to make the page look interesting. You will write 3 stories and include photos.
1) Design your own original heading and name for the newsletter, include a February 10th, 2012 publishing date.
2) Write a short article about your family pet or your neighborhood. Include a photo or graphic image.
3) Write a short article about something good (or sad) that happened to a member of your immediate family.
4) Write a short article about your summer plans. Include a photo or graphic.
5) Check your spelling and grammar ! Print out and hand in a copy. Feel free to make a copy for yourself.
Grading Areas :
Heading -Up to 20 points
Article 1 -Up to 20 points
Article 2 -Up to 20 points
Article 3 -Up to 20 points
Graphics-Up to 20 points
Perfect Spelling and Grammar – 10 Point Bonus
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Lesson for Monday, 2/6/12
A number of students have emailed me, asking for more time to complete their assigned work. Please take today and catch up with any work you haven’t completed or handed in.
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Lesson for Thursday and Friday February 2 and 3, 2012
Once you have finished your first Playbill, please do a second one that is different in subject matter. You can make it a program for a play concert, or even the SuperBowl this Sunday. Be sure to include all important information.
You have two days to work on this project. Print out and hand in.
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Lesson for Tuesday and Wednesday January 30 – February 1, 2012
A Playbill is a special handout given to audiences when they go to a play, music concert, or any type of performance. The audience uses the Playbill to get information about the show. Who the sponsors are, the actors or musician, what is happening in each act or what the songs are, and who helped prepare the production.
The Playbill size should be 5 1/2″ wide and 8 1/2″ tall, folded once. Look for helpful examples in Publisher.
Many people keep their Playbill as a souvenir, so it is important to have a cool and interesting front page with a photo of the band or actors. The front page should also have the name, date, time, and location on it.
Inside left page – List of actors or musical group members and
other credits.
Page 3 -For a band or musical group, there should be a listing of songs. If a play, there should be information about the acts and scenes.
Page 4 – The backside of a Playbill usually gives credit to Sponsors and/or Assistants.
You have two days to work on this project. Print out and hand in. Make it interesting.
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Lesson for Monday January 30, 2012
Now that you know how to use the greeting card size, let’s make just one more. Your birthday is coming up soon and you are going to have a party. Make a fun invitation to send out to your friends. Be sure to include the important items – - – like when, where, and how to RSVP to you. Print out and hand in.
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Lesson for Friday January 27, 2012
Open up Publisher go to blank formats, and select the double-folded template. This is yo be used as an invitation or greeting card. Since it’s coming close to Valentines Day, let’s make a card for a friend or relative.
There are four sides to these cards: the front, the two middle pages, and the backside. When you go to insert a textbox, you will notice the numbers 1,2,3,4 under the blank area. You are on page 1, so you can just click the numbers to go to the other little pages.
On page one, enter a greeting and paste in a picture or a graphic image. You can use flowers or something nice. On page two you may want to paste in another graphic. On page 3, write in your message. On the back side, page 4, you want to put in – “Designed by _ _ _ _ ” so they will know you personally made this card for them. Print a copy and hand it in.
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Lesson for Thursday January 26, 2012
Open up Publisher and select a template style for a pre-made monthly calendar. Make the following changes to the calendar: personalize it by putting your name as a headline. Make it for the month of February, 2012. Add a photo from the Internet to personalize it more. Inside the calendar, enter at least 3 appointments or reminders on different dates. Print out a copy to hand in and a 2nd copy to keep for yourself, if you wish.
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Lesson for Wednesday and Thursday January 18 and 19, 2012
Now that you have made a Lost Pet flyer , let’s make another flyer that will sell something, in this case a car. Use a car your family may own or use a car you like for this flyer.
Some of the concepts are the same. You want a bold headline (do not use FOR SALE as your heading.) You want to use a bold border. You need a clear photo. You need a good description of the car you are selling. You need to have tear sheets on the bottom for people to take home and call you.
There are a couple more key items to add when you sell a car:
1) By adding the words “as is” at the end of your description, you are saying you are not planning on fixing up anything in the car for the next owner. But if they buy it and take it to be inspected for a new sticker within ten days, and the car doesn’t pass the safety inspection, they can force you to take the car back and get their $$ back.
2) When you write in the amount you are asking for the car, be sure to add “or best offer” after the price. You want to potential buyers to know you are willing to negotiate and possibly drop the price to make a deal. In case you underpriced the car, you may find people who are willing to pay more than the asking price.
If you are not sure what your asking price should be, you will want to check the car value for the model, year, and condition on the Internet. Go to www.nadaguide.com, www.kbb.com, www.edmonds.com, or www.autotrader.com to help give you a selling price.
Print out and hand in the flyer. Make sure you put your name on it somewhere.
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Lesson for January 13 and 17, 2012
The next step is to improve our “Lost Pet” flyer by taking the one we made and making some real improvements to it. To use these added features, you can either look through the drop-down categories at the top of the Publisher page or use the “Help” category and find the answers there.
How can you make it better?
1) The fact is that people walking by a flyer attached to a telephone pole or on a bulletin board inside a store, may glance at it for only a second or two. So to catch their eyes, put a thick border around the edges of the entire flyer.
2) Make the top headline on the flyer as large and bold as possible but fit it in on one or two lines. The headline needs to catch their eyes, so don’t just say “Lost Pet”, you need to be more specific.
3) The photo of the pet needs to look sharp, not fuzzy. Keep it large enough to be viewed easily but don’t let it take over the whole flyer. Be sure to include the name of the pet so it is easier for someone to call it and catch it.
4) To make the flyer effective, you need to put in a helpful description of the missing pet, not just ‘warm and fuzzy’. Talk about the coloring, size, and outstanding features of your pet.
5) Unless your pet is extremely valuable and worth thousands of dollars, don’t give a value and put a $1000 in the flyer for finding it. You can certainly reward the finder who returns it, but may actually not get it returned if it has a high resale value.
6) If someone wants to help you, or if they have seen your lost pet, just writing down your contact telephone number is not very helpful. It means they will have to get out a pen and paper and write it down if they want to help or have seen the lost pet. The best thing to do is add a series of tear sheets at the bottom of the flyer that they can tear off and put in their pocket. How do you add tear sheets on the bottom. You’ll have to figure this out. (You can share your solution with other students.)
Save and print out your new flyer and hand it in. Be sure your name is on it or you won’t get credit.
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Lessons for January 10-13, 2012
Introduction to Using Publisher
Microsoft “Publisher” is your way to make personal and professional quality products without having to go to Staples or a printing company and spend a lot of $$. The format is similar to Microsoft “Word” so it should be somewhat familiar to you. The main keys to using “Publisher” is to select the correct size for your project, learn to use the Insert / Text Box to surround your text and photos, and be able to use options like font, size, color, and other features available.
Be sure to save all your work. You should print out one copy to see how it looks, although it won’t be in color using our printer.
Day 1 – Make a personal business card for your new or old friends – with appropriate info for this type of card. Maybe give out your Facebook name, your email account, your telephone number, a photo(?), but not necessarily your home address !
Day 2 – Make a business card for yourself in your future job, with all the appropriate info, including a logo or photo that will help you promote your job and/or company.
Day 3 – Select an 8 1/2″ x 11″ blank paper size. This is to be made into a flyer that you would put up on a telephone post, in a supermarket, or give out in the neighborhood. Unfortunately, your pet has gotten lost and you want to find it before it’s gone forever. You have a nice large space to work with. Make the flyer so it stands out. You will want to get important info on the flyer and a picture and a description of your missing pet.
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Lesson for Thursday – Friday, January 5 – 6, 2012
The year 2011 turned out to be a great one for Internet businesses. Sales grew greatly from the previous year. The main advantage over mall and local stores is that if you buy over the Internet, prices can be lower because there is no store rent, no sales people, there are no cashiers, and there is no state sales tax.
To be fairer to all businesses, our federal government is considering a new law forcing all Internet businesses to collect the state sales tax for each purchase.
I would like you to research this issue and write your opinion and reasons, pro or con, whether you think Internet stores should be forced to charge state sales tax. Some questions to answer in this report:
What is the sales tax percent for these states – - – Massachusetts, New York, New Hampshire, and California ?
Are local stores really closing due to competition from Internet stores ?
Who will benefit if the Internet businesses start collecting sales tax ?
What are the arguments from the Internet businesses, the state governments, and from individuals ?
Do people in your family buy over the Internet to save sales tax ?
Use MS Word for this assignment and hand it in.
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Lesson for Wednesday – Friday, December 22 – 24th, 2011 -
I am reprinting more articles onto the www.lynnclassical.org website. Go to the Home Page, scroll down to the Main Listings table, then select the last item at the bottom of Main Listings – - – Web Design Work. Follow the directions from there.Read Articles #1-4 and then complete the written assignment.
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Lesson for Tuesday December 21st, 2011 -
I am reprinting more articles onto the www.lynnclassical.org website. Go to the Home Page, scroll down to the Main Listings table, then select the last item at the bottom of Main Listings – - – Web Design Work. Follow the directions from there.
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Lesson for Monday December 20th, 2011 -
Since we weren’t able to get Internet access to the website about color last week, I am reprinting articles onto the www.lynnclassical.org website. Go to the Home Page, scroll down to the Main Listings table, then select the last item at the bottom of Main Listings – - – Web Design Work. Follow the directions from there.
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Lesson for Thursday and Friday December 14th, 2011 -
I hope you’re working on, and enjoying, Ms. Frost’s Auto Buying Lessons.
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Lesson for Friday December 9th – Tuesday December 13th 2011 – TGIF
You need to write paragraph on each of these two topics and hand it in:
1) Go on the Internet and view two college (or university) websites that you think may be interesting. Use the links on the Home pages to open up pages about the College, Admissions, a Campus map, Student life, and anything else that interests you. Write a paragraph or two about which college has the better website and why.
2) Select two of the following Award Sites – - – Oscars (Movies), Emmies (TV), Tonys( Live New York City Theaters), or Grammies (Music). Go to their websites, spend 5-10 minutes viewing inside pages, and then compare the two sites in a paragraph or two. Which is more interesting or exciting and why? Hand the paper in.
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Lesson for Thursday December 8th, 2011
Inventors and Inventions: Scavenger Hunt 3
Using the Internet and MS Word, answer the following questions. Keep looking for ways to speed up your search.
Hint: Using more than one or two keywords
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What “invention” did Vannevar Bush write about in a 1945 essay?
- Who invented the Frisbee? ____________________________________________How did the Frisbee get its name?_________________________________________________________________________________________________________
- Did Ben Franklin “invent” electricity? _____________________What were his contributions to the study of electricity?__________________________________________________________________________________________________________
- Which inventor was often called the “Lady Edison”? __________________________For which invention did she receive her first patent? __________________________
- Who invented the microphone? _________________________________________What is his invention’s connection to the Bell Telephone Company?_________________________________________________________________
- How was the way in which Leonardo da Vinci looked at machines different from the way most artistsand craftsmen of his time looked at them?_________________________________________________________________________________________________________
- What are three of the nine questions you might ask yourself to determine whether your inventionis worth patenting? _____________________________________________________________________________________________________________
- Which architectural and engineering innovations most influenced the development of the skyscraper?___________________________________________________________________________________________________________
- Who was the inventor of the first television? _________________________________How was that television different from the one in your home?_________________________________________________________________________________________
- Thomas Edison is often called the “Wizard of Menlo Park.” Of what importance wasMenlo Park to Edison’s life?
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Lesson for Wednesday December 7th, 2011
The following Post Office stamps were issued to remind us of important people and places of the 1930′s. Using the Internet and MS Word, answer the question next to each of the ten stamps, the website you found the answer in, and hand in. Don’t forget your name and block on the paper.
Question 1:
President Roosevelt was related to a man who had served as President of the United States before him. Who was that man, and how were the two men related?
Question 2:
How long did it take workers to complete construction of the Empire State Building?
Question 3:
When Jesse Owens was born, he wasn’t named “Jesse.” Nor was he named “John Cleveland” or “James Cleveland,” as recorded in many biographies of the track hero. What name did Jesse’s father give to him at birth?
Question 4:
The designer of the Golden Gate Bridge worked many hours to convince citizens that the bridge could be built and that it could pay for itself with tolls paid by travelers. Who was that famous bridge designer?
Question 5:
During the Depression years, people who were lucky enough to have jobs were paid very low wages. About how much was an accountant paid each week during the Depression? About how much is an accountant paid each week today?
Question 6:
Most of the places on the Monopoly board game were named by the game’s inventor for places in a real U.S. city. What city is that?
Question 7:
What was pictured on the cover of the very first issue of LIFE magazine, on November 23, 1936?
Question 8:
The pop-up toaster was one of the household conveniences that became commonplace in kitchens across America in the 1930s. “This amazing new invention makes perfect toast every time!” proclaimed ads in the Saturday Evening Post. “Without turning! Without burning!” The pop-up toaster was invented some years before it became popular. In what year was it invented, and by whom?
Question 9:
How much money were Siegel and Shuster paid for each page of their first Superman comic book?
Question 10:
Unlike First Ladies before her, Eleanor Roosevelt spoke her opinions freely in lectures, radio broadcasts, and in a daily newspaper column. What was her newspaper column called?



